First thing I want to say is i do not ever leave a false review to save a few bucks or get something free.Secondly that I have zero clue what some of these people are expecting when they say the scents are not very strong, they absolutely 100% for sure are plenty strong. I was expecting a very faint smelling bar after reading the reviews and when the box showed up (next day delivery) I did not even have to tear open the what seemed to be air tight plastic wrap off the box to smell the soaps. After removing the plastic wrap I immediately thought what in the ever loving hockey sticks are these people talking about! It smelled excellent and PLENTY strong. Then I was even more shocked to open the box and see every bar is individually sealed in plastic wrap! Like I honestly dont know how you would even want your soap smelling any stronger than that. It is just as strong as the O. Spice swagger body wash which I used for many years and am just making the switch to a healthier option for my body. So with that out of the way. This soap is awesome. I really like every scent a lot and if it weren't for the coast guard scent I wouldnt be able to pick a favorite, however that coast guard scent is flawless in my opinion. I would absolutely buy a cologne that smelled like that. They all definitely do smell like mens colognes and somehow they nailed each one smelling good when 95% of actual mens colognes smell like crap haha.I have only actually used the coast guard bar as I just got these today and soon as I smelled that one I knew it was going first. But with my one use I will say I am really happy and already have two more boxes in my cart. Smell gets stronger in the warm water but loses potency if that makes sense? Like it gets stronger but doesnt become overbearing to cause a headache or something, smells fantastic. Lathers up real nice when using my scrubber, feels great on the skin and probably what I love the most is that it rinses completely off like 10,000 times quicker than body washes. I hate that about body washes I always have to rinse off then spend like 10 minutes scrubbing my skin to get the film off of me, with this I just rinsed off for about 2 minutes and completely off, no scrubbing my skin after and no film just clean skin. I did also notice my skin felt a hair more hydrated, but that could also be because I am so used to body washes leaving it feeling dry.Another thing I really like is how they list all Ingredients of each individual soap very clearly on the back of the box that is a nice touch I thought. I went with this brand to try because reviews all seemed good and price point was actually reasonable unlike them other guys which I would never pay that price for soap, and I'm really happy i did, it's better than I expected and I honestly can not think of anything I dont like about it. The one con I can think of is I immediately jumped on here to see about getting multiples of just the coast guard bars and it seems you can only buy this mixed box. Which is not a problem I like them all plenty well, just really really like the coast guard scent.Please SOLDIER dont jack your prices up once you get bigger as I'm sure you will get bigger with this good a product. But that's what I feel really separates you is that you are selling them at a reasonable price and not gouging people.Buy this!